ERA OF HER OWN | Prefall'25 Collection

𝐇𝐎𝐁𝐁 𝐏𝐫𝐞-𝐅𝐚𝐥𝐥 ’𝟐𝟓 𝐂𝐨𝐥𝐥𝐞𝐜𝐭𝐢𝐨𝐧 | 𝐄𝐫𝐚 𝐎𝐟 𝐇𝐞𝐫 𝐎𝐰𝐧

Modernity is not built in noise, it is sculpted in stillness. In the layered tempo of urban city life, a woman comes into clarity not as an answer, but as an unfolding question, HOBB distills the city’s architecture into a wardrobe that honours precision and intuition. Each piece mirrors the urban geometry: cropped silhouettes balance volume, sharp tailoring meets breathable softness, and construction becomes comfort. The collection is HOBB’s meditation on becoming: a reflection on how identity, like architecture or memory, is both constructed and felt. This is where staying becomes strength, and evolving becomes art. The past no longer follows, it folds, gracefully, into an 𝐄𝐫𝐚 𝐎𝐟 𝐇𝐞𝐫 𝐎𝐰𝐧.